Student Reviews

Why Choose an MBA in Digital Marketing?

In today’s fast-paced business world, digital marketing is essential for success. With Saudi Arabia’s rapid digital transformation, businesses are looking for marketing professionals who can drive growth using data-driven strategies and innovative digital marketing techniques. This MBA in Digital Marketing is designed to equip you with the skills, knowledge, and experience required to lead in the digital marketing space. By combining business administration fundamentals with cutting-edge digital marketing strategies, this degree sets you apart as a leader in the evolving digital economy.

Why choose the MBA in Digital Marketing?
  • Global Relevance: Digital marketing is vital across industries globally, and with Saudi Arabia’s Vision 2030, the demand for digital marketing expertise is growing rapidly.
  • Future-Proof Skills: Gain expertise in multichannel marketing, AI-powered analytics, and customer relationship management—skills that are shaping the future of business.
  • Top-tier Education in Saudi Arabia: Learn from industry experts and gain real-world insights into Saudi and global markets.
For Finance Professionals
For Corporate Executives & Entrepreneurs

Aspiring Marketing Leaders Seeking Career Advancement

Accelerate Your Marketing Career with an MBA in Digital Marketing

If you're looking to step into leadership positions in the digital marketing field, the MBA in Digital Marketing at Alfaisal University is your gateway to success. This program equips you with advanced marketing strategies, cutting-edge analytics, and hands-on experience needed to lead digital transformation in organizations.

What You'll Gain:
  • Leadership Skills: Learn how to manage digital marketing teams, align marketing strategies with business goals, and lead multichannel marketing campaigns.
  • Strategic Thinking: Develop the ability to craft data-driven strategies that drive business growth and enhance customer engagement.
  • Career Advancement: The MBA Digital Marketing Saudi Arabia program prepares you for senior roles like Marketing Director, Digital Marketing Manager, and Chief Marketing Officer.
Advance Your Career with Us

Entrepreneurs & Business Owners Looking to Scale Digitally

Grow Your Business with Data-Driven Digital Marketing Strategies

As a business owner or entrepreneur, mastering digital marketing is essential to scale your business. The MBA in Digital Marketing at Alfaisal University will teach you how to leverage the latest digital marketing techniques to expand your reach, attract customers, and increase your sales.

What You'll Gain:
  • Growth Strategies: Learn how to implement digital marketing strategies that align with your business goals and drive measurable results.
  • Customer Acquisition & Retention: Gain expertise in SEO, paid advertising, content marketing, and customer relationship management to build a loyal customer base.
  • E-commerce & Digital Branding: Develop skills in digital branding and multichannel marketing to grow your online presence and stand out in the competitive market.
Start Scaling Your Business Today
For Finance Professionals

For Finance Professionals

Corporate Professionals Aiming to Transition into Digital Marketing

Seamlessly Transition Into Digital Marketing with Our MBA

For corporate professionals looking to transition into the digital marketing world, this MBA in Digital Marketing will give you the specialized skills and knowledge you need to thrive in the ever-evolving digital landscape. Whether you’re in finance, consulting, or operations, our program prepares you for the exciting field of digital marketing.

What You'll Gain:
  • Digital Transformation Knowledge: Learn how businesses are using data, AI, and digital tools to reshape their marketing strategies and improve customer engagement.
  • Cross-Industry Expertise: Gain insights into marketing strategies across industries such as e-commerce, technology, retail, and consulting.
  • Real-World Experience: Apply your existing professional knowledge to real-world digital marketing projects, ensuring a smooth transition into your new career path.
Make the Digital Leap with AU

Why is Our MBA in Digital Marketing Unique?

At Alfaisal University, we offer a Best MBA in Digital Marketing that provides a deep understanding of the principles and strategies behind successful digital marketing campaigns.

Here’s why our program stands out:

Cutting-Edge Curriculum

The MBA Digital Marketing curriculum is designed around the latest trends in digital marketing, such as AI, big data analytics, and performance marketing.

Industry-Focused Approach

Our program incorporates real-world projects, ensuring that you can immediately apply what you’ve learned in the workplace.

Experienced Faculty & Industry Collaborations

Learn from faculty who have worked with top global brands and gain access to industry networks that will enhance your learning experience.

In-demand Skills

The MBA Digital Marketing degree prepares you to meet the growing demand for digital marketers in Saudi Arabia and beyond.

International Students Looking for a High-Value MBA

International Students Looking for a High-Value MBA

Pursue a Globally Recognized MBA in Digital Marketing at Alfaisal University
Alfaisal University offers international students a high-value MBA in Digital Marketing that’s globally recognized. Saudi Arabia is rapidly becoming a hub for digital innovation, and studying here provides you with the unique opportunity to immerse yourself in the region’s growing digital economy while gaining a world-class education.

What You'll Gain:
  • International Perspective: Learn alongside students from around the world and gain insights into the global digital marketing landscape.
  • Saudi Market Expertise: Understand the unique dynamics of the Saudi and Middle Eastern digital economy, positioning you to succeed in the region’s growing tech and marketing sectors.
  • Global Network: Build valuable connections with industry leaders, alumni, and fellow students that will serve you in your future global career.
Apply for a World-Class MBA Today

Graduates in Business/Marketing Seeking Specialized Knowledge

Deepen Your Digital Marketing Expertise with an MBA
If you’ve already completed your undergraduate degree in business or marketing, the MBA Digital Marketing is your next step in mastering digital marketing’s intricate strategies. This program will equip you with advanced knowledge of digital tools, data analytics, and multichannel marketing that will set you apart in the job market.

What You'll Gain:
  • Advanced Marketing Knowledge: Dive deeper into digital branding, marketing analytics, AI-powered marketing tools, and data-driven decision-making.
  • Specialized Expertise: Learn to design and implement marketing strategies specifically tailored for the digital world.
  • Career Opportunities: Open doors to higher-level roles in digital marketing, including Data Analyst, Digital Marketing Manager, and Strategy Consultant.
Graduates in Business/Marketing Seeking Specialized Knowledge

Program Highlights & Key Benefits

Key Benefits of the MBA Digital Marketing Program.

Multichannel Marketing Management

Learn to develop strategies that span both online and offline platforms, enabling you to craft comprehensive marketing plans that drive results.

Marketing Intelligence & Analytics

Master the tools and techniques needed for data-driven decision-making, from AI and machine learning to big data analytics.

Customer-Centric Digital Strategies

Gain the skills needed to develop marketing strategies that resonate with today’s digital consumer.

Industry-Focused Curriculum

Emphasize sectors like e-commerce, tourism, B2B marketing, retail, and consulting, all of which are critical to the Saudi economy’s growth.


Graduate School Admissions


  • Course Structure & Curriculum

    The HR leadership MBA program at Alfaisal University provides a well-rounded education covering:

    Year 1:

    • QuantitativeAnalysis
    • Managerial Economics
    • Organizational Behavior
    • Marketing Management
    • Financial Accounting
    • Managerial Finance

    Year 2:

    • Business Analytics
    • Operations Strategy
    • Digital & Social Marketing
    • Marketing Strategy
    • Services Marketing
    • Consumer Behavior Insights

    Elective Courses:

    • Marketing Intelligence
    • Marketing Research Project
    • Integrated Marketing Communications
    • Global Marketing
    Kickstart Your Career

  • Career Prospects & Job Opportunities

    Graduates of the MBA Digital Marketing Saudi Arabia program will be well-prepared to step into high-demand roles, such as:

    • Digital Marketing Manager
    • Data Analyst
    • Growth Hacker
    • Marketing Strategist

    With Saudi Arabia’s Vision 2030 focusing on digital transformation across all sectors, the demand for qualified digital marketing professionals is at an all-time high. Industries such as e-commerce, tech, FMCG, finance, and consulting are all seeking experts to help them scale digitally.


  • Tuition Fees & Enrollment Information

    Program Fee: 200,000 SAR

    Application Fee: 600 SAR

    We offer flexible payment options, scholarships, and financial aid to help you invest in your future.

    Claim Your Spot

  • Admission Requirements & How to Apply

    Admission Requirements:

    • Bachelor’s degree from an accredited institution
    • Relevant work experience (optional but preferred)
    • A satisfactory scholastic average; a minimum grade average of "Good" in the bachelor’s degree
    • If an English Proficiency Test is required for the applicant, then it must be one of the following with the specified scores:
      • IELTS Academic: Overall band score of 6.0 or higher (with a minimum score of 5.5 in reading and writing components)
      • TOEFL iBT: Overall score of 60 or higher, or equivalent for TOEFL ITP or PBT
      • CEFR: Level C1 and on to C2
      • Qiyas STEP: Overall score of 90 or higher

    How to Apply:

    1. Submit your application online
    2. Provide academic transcripts and professional references
    3. Schedule an interview with the admissions team


Student Testimonials & Success Stories

Alumni Success: Hear from our graduates who have transitioned into high-level roles across Saudi Arabia and internationally. Our alumni have moved into positions at top companies like [Company Names], excelling in roles such as Marketing Director, Digital Strategist, and E-commerce Manager.

Graduate Insights: “Our MBA in Digital Marketing from AU gave me the skills I needed to navigate the fast-paced digital landscape and lead successful campaigns. The real-world applications and expert faculty prepared me for success in Saudi Arabia’s growing digital economy.” — [Graduate Name], Marketing Director at [Company Name].

Become a Digital Marketing Leader

The Digital Economy and Professional Growth

Gain in-demand skills with our MBA in Digital Marketing and position yourself at the forefront of the digital revolution in Saudi Arabia. Learn from experts, gain hands-on experience, and be prepared to lead in a dynamic, digital-first world.

Key Benefits:

  • Globally Recognized MBA Digital Marketing
  • Real-World Applications in Multichannel Marketing
  • Data-Driven Marketing Strategies for Tomorrow’s Leaders
  • High Demand in Saudi Arabia's Digital Transformation
Apply Now Contact Us for Inquiries
MBA in Accounting and Taxation

Take the Next Step in Your Career

Join the MBA in Human Capital Management program at Alfaisal University and become a leader in HR development Saudi Arabia. Scholarships and financial aid options are available.

Start Your Application

Complete the online application form.

Submit Your Documents

Upload your degree, CV, recommendation letters, and other required materials.

Final Admission

Once accepted, you’ll receive further instructions on program registration.

Make a Lasting Impact on Workplace Well-Being Apply Now

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From healthcare management to real estate and business administration, we have the perfect fit for your aspirations.



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